Color. Share. Care. Campaign with ASPCA

Happy Color is so much more than a color-by-number app. We are a squad of dedicated and caring individuals who are keen on making a difference in the world.

Knowing our passion for pets, it's not surprising that in February 2022 we decided to partner with the American Society for the Prevention of Cruelty to Animals (ASPCA), one of the largest animal welfare organizations in the US. That's also when we launched our much-loved Good Cause category.

Some facts about the ASPCA you may not know:
  • Established in 1866, the ASPCA was the first animal charity in North America;
  • It was founded by Henry Bergh after he stopped a carriage driver from beating his fallen horse;
  • The organization pays special attention to advancing equine welfare;
  • The ASPCA helped more than 567,700 animals in 2022.

All of us at Happy Color share the ASPCA's values and believe that every animal deserves love and care. We donated $50,000 to the charity and created 2 exclusive collections to highlight all aspects of animal rescue:

  • "COLOR. SHARE. CARE.", an inspiring collection of 16 pictures exploring the ASPCA's activities and heartwarming animal adoption stories;
  • "GOOD CAUSE FOR HORSES", an additional collection aimed at highlighting the ASPCA's efforts to promote equine adoption and protection.

We really hope this collaboration inspired our fans to spread kindness and compassion for animals in need!

We're eager to continue Happy Color's journey toward making the world a brighter place! Feel free to contact us if you want to become a new charity partner.